Privacy Policy

Effective Date: 07 August 2026 Contact: sales@thedirectoryguide.co.uk

 

1. Introduction

This Privacy Policy explains how The Directory Guide collects, uses, stores, and protects your personal information. By using this website, you agree to the practices described in this Policy.

 

2. Information We Collect

We may collect the following types of information:

  • Personal details submitted through listings or contact forms (such as name, email address, business information)

  • Account information if you register on the website

  • Payment information for advertising plans (processed securely by third‑party payment providers)

  • Technical data such as IP address, browser type, device information, and pages visited

  • Cookies and tracking data to improve website functionality and user experience

 

3. How We Use Your Information

We use your information to:

  • Create and manage business listings

  • Process advertising payments and subscriptions

  • Respond to enquiries and provide customer support

  • Improve website performance, security, and user experience

  • Send important updates related to your account or listing

  • Comply with legal obligations

We do not sell or rent your personal information to third parties.

 

4. Legal Basis for Processing

We process personal data under the following legal bases:

  • Your consent

  • Performance of a contract (such as paid advertising plans)

  • Legitimate business interests (such as improving services)

  • Compliance with UK laws and regulations

 

5. Cookies

The Directory Guide uses cookies to:

  • Remember user preferences

  • Analyse website traffic

  • Improve functionality and performance

You can manage or disable cookies through your browser settings. For more details, see our Cookie Policy.

 

6. Sharing Your Information

We may share your information with:

  • Payment processors

  • Website hosting and security providers

  • Analytics services

  • Legal authorities if required by law

All third‑party partners are required to protect your data and comply with UK GDPR.

 

7. Data Storage and Security

We take reasonable technical and organisational measures to protect your information from loss, misuse, or unauthorised access. However, no online system is completely secure, and you submit information at your own risk.

 

8. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Request corrections

  • Request deletion

  • Object to processing

  • Request data portability

  • Withdraw consent at any time

To exercise these rights, contact sales@thedirectoryguide.co.uk.

 

9. Retention of Data

We retain personal information only as long as necessary for:

  • Operating your listing

  • Fulfilling legal obligations

  • Resolving disputes

  • Maintaining accurate business records

You may request deletion of your data at any time.

 

10. Third‑Party Links

The Directory Guide may contain links to external websites. We are not responsible for the privacy practices or content of third‑party sites.

 

11. Children’s Privacy

The Directory Guide is not intended for use by children under 16. We do not knowingly collect personal information from children.

 

12. Changes to This Policy

We may update this Privacy Policy from time to time. Continued use of the website indicates acceptance of any changes.

 

13. Contact Information

For questions or requests related to this Privacy Policy, contact: sales@thedirectoryguide.co.uk